Start signal 10th Dutch Lily Days on June 7
The first four Dutch Lily Days were held in May. In 2015 it was decided to move them to June, just before the Flower Trials. And this change proved to be a success. The Dutch Lily Days are being organised for the tenth time this year, and the number of visitors, from both near and far, has been growing progressively. After the Corona-interruption that lasted two years, the participants are delighted to be able to open their doors again.
The opening of the tenth edition is being organised this year by and at VWS Flowerbulbs for the media, guests and fellow professionals. This Dutch Lily Days participant is proudly celebrating its 50-year jubilee in 2022. On Tuesday morning, June 7, the opening of the Dutch Lily Days takes place with the christening of a very promising new lily.
Innovation and newcomers
The stunning white OT is being christened by TikTok-star Xiaoxue, which is the clearest possible reference to renewal and innovation in the lily market. The launch of the 10th Dutch Lily Days on June 7 at VWS in Broek op Langedijk will additionally be graced by Linda Meester. This talented North Holland singer shows that people in both the entertainment and the lily-cultivating industry must watch out for promising newcomers even in a time of established names.
Along with various other festivities, the christening on June 7 will be the start signal for the event. “In the past years we have continued innovating. We are very enthusiastic about sharing these developments with the collective of participating companies during the Dutch Lily Days. By highlighting each other’s strong points, we are creating a strong presence in the international trade,” added VWS Flowerbulbs.
Thirteen participants around the country are launching their participation in the Dutch Lily Days at the same time. The event for professional colleagues is being held at P. Aker, Van den Bos Flowerbulbs, Bot Flowerbulbs, De Jong Lelies, Lily Company, Onings Holland, C. Steenvoorden, GAV’s Lilies, Gebr. Vletter & Den Haan, VWS Flowerbulbs, World Breeding, Zabo Plant and Royal Van Zanten.